After announcing Nintendo’s annual financial results yesterday, revealing a whopping 43 billion Yen (£327 million) net loss, Nintendo president Satoru Iwata spoke to investors during the briefing to confirm its plans to release upcoming retail games as downloads through the Nintendo eShop; the first being New Super Mario Bros. 2 which releases worldwide in August.
“In principle, starting from this software [New Super Mario Bros. 2], the company will offer the software titles that Nintendo itself publishes in both packaged and digital download formats so that our customers can choose the way to purchase them.”
Nintendo is also aiming to sell 16-digit download codes through retailers, yet while it doesn’t believe in making digital software cheaper than its packaged counterparts, Nintendo are allowing the individual shops to set their own price points.
In terms of the fact that the company is offering the value of the software itself, we do not have an idea to act on such a belief as, “digital download software should be sold at a cheaper price point than packaged software counterpart.”
What do you think of downloading Nintendo’s upcoming retail releases? Should they be priced lower than physical copies? How big do you think your SD card will need to be hold more than one or two retail downloads?